AI UGC Generation Faces Character Consistency Challenges

@enepty· July 27, 2026 View original

Summary

An individual experimented with AI to generate user-generated content (UGC), noting good results but significant issues with character consistency, such as unexpected changes in appearance. The process also consumed a considerable amount of credits.

A user recently explored the capabilities of AI for generating user-generated content, specifically focusing on creating visual assets. While the initial output quality was promising, a major hurdle emerged regarding the consistency of characters within the generated content. The AI struggled to maintain a character's appearance across different generations, leading to unexpected alterations like a mask disappearing. This inconsistency proved frustrating and costly, as each generation consumed valuable credits. The user utilized Google Flow for generation, providing prompts, character sheets, and product images as input, then assembled the results using CapCut without further editing.

Why it matters

Professionals exploring AI for marketing or content creation should be aware of current limitations in character consistency and the potential costs associated with iterative generation.

How to implement this in your domain

  1. 1Evaluate AI tools for specific content generation needs, focusing on consistency features.
  2. 2Budget for credit consumption when planning AI-powered content campaigns.
  3. 3Develop detailed character sheets and prompts to guide AI generation more effectively.
  4. 4Integrate manual review and editing steps to correct AI inconsistencies.

Who benefits

MarketingAdvertisingE-commerceMedia

Key takeaways

  • AI-generated UGC shows promise but struggles with character consistency.
  • Iterative AI generation can be costly in terms of credits.
  • Careful prompting and input are crucial for better AI output.
  • Manual oversight is still necessary for quality control in AI content.

Original post by @enepty

"Nyoba bikin AI UGC 👀 Hasilnya bagussih Cumaa konsistensi karakternya itu looo😭🫵 Kok bisa berubah, tiba tiba jadi gak pake masker🧐 Mana ngabisin banyak credit lagi🗿 Paling bikin sekali dua kali aja deh Untuk gua yang cuma bisa modal gratisan AI 😅 🎨 Generate nya pakai : goog…"

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