Prediction Market Profits: Accuracy vs. Strategy Explored.

Anri Gu, Nicole Kagan, Alec Sun, Jibang Wu, Haifeng Xu· July 8, 2026 View original

Summary

This paper resolves the discrepancy between forecasting accuracy and trading profit in prediction markets, showing that a "proper" betting strategy reliably converts accuracy into profit, unlike many uninformed strategies. Empirical tests on Kalshi achieved an 80.33% ROI.

This research addresses a long-standing puzzle in prediction markets: why informed forecasters often lose money while less accurate strategies can profit, contradicting classical theory. The study establishes a formal equivalence between predictive accuracy and profitability, specifically for central limit order book exchanges, which are prevalent today. It introduces a "proper" betting strategy that depends solely on a forecaster's prediction and the market price. The core finding is that this proper betting strategy consistently generates positive expected profit whenever a forecaster's prediction outperforms the market price, provided sufficient liquidity exists. Furthermore, this strategy is identified as essentially the only one offering such a robust profitability guarantee. The proof relies on a generalized decomposition of expected profit, extending classical automated market maker (AMM) guarantees and explaining how profit can occur without an inherent accuracy edge. Empirical validation across thousands of AI model forecasts demonstrated that proper betting was the sole strategy reliably converting accuracy into profit. A live deployment on Kalshi, a prediction market platform, yielded an impressive +80.33% return on investment with a Sharpe ratio of 3.35 over a month. The research also identifies distinct forecasting personas and how optimal proper strategies vary among them.

Why it matters

Professionals involved in financial trading, market analysis, or AI-driven forecasting can leverage this understanding to develop more profitable and robust trading strategies in prediction markets, ensuring their predictive accuracy translates into financial gains.

How to implement this in your domain

  1. 1Analyze your current forecasting models and trading strategies in prediction markets against the "proper" betting strategy framework.
  2. 2Develop or adapt trading algorithms to incorporate the principles of proper betting, focusing on the relationship between your prediction and market price.
  3. 3Experiment with different proper betting strategies based on identified forecasting personas within your team or AI models.
  4. 4Monitor market liquidity closely, as it is a critical factor for the robust profitability guarantee of proper betting.

Who benefits

Financial ServicesInvestment ManagementAI TradingMarket ResearchRisk Management

Key takeaways

  • A "proper" betting strategy links forecasting accuracy to profitability in prediction markets.
  • This strategy reliably generates profit when predictions outperform market prices.
  • It resolves discrepancies where accurate forecasters might lose money.
  • Empirical results show significant ROI for proper betting on live platforms.

Original post by Anri Gu, Nicole Kagan, Alec Sun, Jibang Wu, Haifeng Xu

"arXiv:2607.06166v1 Announce Type: new Abstract: Prediction markets aggregate dispersed beliefs into prices that act as probabilistic forecasts of uncertain events. Classical theory establishes a clean equivalence between forecasting accuracy and trading profit, but only for the s…"

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Originally posted by Anri Gu, Nicole Kagan, Alec Sun, Jibang Wu, Haifeng Xu on X · view source

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